The curriculum
Short, self-paced courses for social media managers and marketers, taught by people doing the work. Take any course, in any order. Each one ends with a task on a real brand and its own certificate.
- short courses
- 3
- video lessons
- 15
- of video
- 2.1h
- tasks to deliver
- 3
- verifiable certificates
- 3
The first lesson of every course is free. Every course is included with any paid Rooli plan.
Course
Social Media Management
Work out who a brand is talking to, audit where its channels stand, onboard clients properly and send reports that keep the account.
5 lessons · 46 min · 1 task
- Who you serve and whyLesson 1 · 6:34Free sample
- Goals clients actually care aboutLesson 2 · 8:06
- Auditing a brand's channelsLesson 3 · 10:26
- Onboarding a new clientLesson 4 · 10:28
- Reports that keep the accountLesson 5 · 9:56
- TaskAudit a real brand's social channels
Course
Content Creation & Design
Build content pillars that last, write hooks that stop the scroll, design posts that look on brand and plan a week you could hand to a client.
5 lessons · 39 min · 1 task
- Content pillars that lastLesson 1 · 6:03Free sample
- Hooks that stop the scrollLesson 2 · 7:38
- Designing posts that look on brandLesson 3 · 8:40
- Captions people finish readingLesson 4 · 7:15
- Planning a week of contentLesson 5 · 9:07
- TaskPlan a week of content for a real brand
Course
Short-form Video
Find ideas that suit short-form, hook viewers in the first seconds, shoot and edit on your phone, then read the numbers to make the next one better.
5 lessons · 40 min · 1 task
- Ideas that work in short-formLesson 1 · 6:50Free sample
- The first three secondsLesson 2 · 7:20
- Shooting on your phoneLesson 3 · 9:30
- Editing for watch timeLesson 4 · 10:05
- Reading the numbersLesson 5 · 6:40
- TaskMake three short videos for a real brand
Your instructor
Instructor name
Founder, Rooli
Runs social for brands across Africa and built Rooli to fix the problems these courses teach you to solve.
A certificate your clients can check
Finish a course and pass its task to earn one.
- A permanent public page with your name and certificate ID, so anyone can verify it.
- Add it to your LinkedIn profile in one click, with Rooli as the issuer.
- A branded PDF with the verification link printed on it.

Start with a free lesson
Use your Rooli account. Already on a paid plan? Everything is unlocked.